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Meta Pixel, TikTok and Google in your ticket shop

See which ads sell tickets.

Connect your ticket shop to the Meta Pixel, TikTok, Google Analytics, Google Ads or your Google Tag Manager. The cookie banner asks your buyers automatically, and no pixel loads without consent.

Part of every plan. Cookie banner included.

Tracking saved

Five services, one switch. Enter the ID and save. Below each field it says where to find it on the platform.

Ask first, then measure. The banner names your services, and both buttons are the same size. Buying tickets works either way.

Measure more accurately. With an access token, we also report purchases from our servers, so ad blockers can’t get in the way. Again, only with consent.

Your guests pay with, depending on your payment account

VisaMastercardApple PayGoogle PayPayPalKlarnaiDEALTWINTBLIKBancontactEPSPrzelewy24Bank transfer

01Everything for your tracking

Conversion tracking: measure what your ads bring in.

Meta
Pixel ID
123456789012345
In Events Manager under Data sources.
Send test event
Test event sent

Switch on a service

Flip the switch and enter the ID. Below each field it says where to find it. A test event shows whether the platform accepts it.

Cookies in this shop

Kulturhaus would like to see how the shop is used. Data goes to Google Analytics and Meta Pixel.

Necessary onlyAllow all
Buying works either way

Banner built in

As soon as a service is on, your shop shows the cookie banner. It names the services you use. Without consent, no pixel loads.

Cookie settings
NecessaryAlways on
StatisticsGoogle Analytics
MarketingMeta, TikTok, Google Ads
Change anytime

Categories one by one

Buyers allow statistics and marketing separately and can change their choice at the bottom of every shop page. If they withdraw consent, we delete the services’ cookies.

Purchases from our servers
2048 · MetaSent
2047 · MetaSkipped
2049 · TikTokWaiting

Purchases from our servers

With an access token, we also report purchases directly to the platform. The log shows what was sent and what was skipped for lack of consent.

dataLayerGTM-AB12CD3
view_item · Jazz am Flussadd_to_cart · 2 × standingbegin_checkout · 48.00 EURpurchase · 48.00 EUR
Loads only after consent

Your Google Tag Manager

Enter your container ID. Your container gets every event from the shop, with ticket types, prices and currency.

…/jazz-am-fluss?utm_source=newsletter&utm_campaign=march
Where buyers come from
Campaign · march38
Website · instagram.com17
Visits counted without cookies

Campaigns in your statistics

Add utm_source and utm_campaign to your links. Your statistics then show which campaign brought in how many tickets.

02AI assistant

Say what you want to measure.
TickySmart sets it up.

Services and IDs in your own words. The cookie banner adjusts itself, you just check and save.

Turn on Meta with the pixel ID 123456789012345 and Google Analytics with the measurement ID G-K7P2Q9X4LM.

Tracking set up
Marketing & trackingMetaPixel ID …2345
Marketing & trackingGoogle AnalyticsG-K7P2Q9X4LM
Marketing & trackingCookie bannerasks buyers

04Pricing

From €0.18 per ticket.
No percentage of the price.

All features are included in every plan, tracking too. You set the booking fee yourself, and you keep it.

  • All features in every plan
  • Credits work for all your events
  • No fee on drink tokens and merch
  • 50 free credits to get started
  • Ticket money goes straight to you.

    Buyers pay through your own Stripe, Mollie or PayPal account. If a ticket costs €20 plus a €1 booking fee, €21 lands with you, minus your payment provider’s fee.

  • Our fee is a fixed amount.

    No share of the price: a ticket for €8 costs you exactly as much with us as one for €80. We bill separately from your ticket money.

  • The more credits you buy, the cheaper they get.

    The price depends on how many you buy at once, from €0.25 for 100 credits down to €0.18 from 25,000. Unused credits stay for your next event.

Keeps running, even when everyone shows up at once.

TickySmart is built for the rush when sales open and runs on its own servers in German data centers, monitored around the clock. Developed in Germany.

Software Made in GermanyGDPR compliantGoBD compliantServer – Hosted in Germany
Stays stable under pressureYour shop runs on several servers, and a load balancer spreads the visitors across them. So it stays fast, even when everyone wants to buy at 10 a.m.
Watched around the clockOur systems are monitored at all times and recover from faults on their own. At the door, your team keeps scanning even without internet.
Your data stays in GermanyIt sits on secure servers in German data centers and is backed up every night.
More on security

05FAQ

Questions about tracking

Does the Meta Pixel or TikTok Pixel load before someone agrees?

No. Without consent, no pixel loads, and we don’t report any purchases from our servers either. Anyone can buy tickets, no matter what they choose in the banner.

Do I need the access token?

No. Without a token, the service only runs in the buyer’s browser. With a token, we also report purchases from our servers, but only with consent.

I already use Google Tag Manager. Does that work?

Yes. Enter the container ID, and your container gets every event from the shop with ticket types, prices and currency. If Google Analytics already runs through it, leave the Google Analytics card off, or every visit counts twice.

How long does the choice in the banner last?

About six months. If you switch on another service, the shop asks buyers again.

What needs to go into my privacy policy?

That depends on your country. Add the details about the services to your legal information before you switch a service on. We don’t give legal advice.

Organizer and technician laughing while setting up in a bright loft

Measure what sells tickets.
With your guests’ consent.

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